Humor is serious business.

And that’s a fact backed by cold, hard research. Humor builds bonds, defuses tension, boosts innovation, and bolsters resilience through hard times. Like now. And now.

Now an International Bestseller, Seriously.

Humor is your greatest weapon to reduce stress, combat meeting fatigue, and survive the apocalypse. Even successful leaders share this secret ingredient (and they’re having more fun too). Want to learn how to create much-needed moments of joy at work?

 

About the authors

Meet Naomi Bagdonas, Jennifer Aaker, and this rubber chicken being held up by the thumb of a brilliant, devoted production assistant (look closely). He had a vision and he executed on it. Almost perfectly. As an ode to him, we couldn’t bring ourselves to edit out the thumb.

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Dive into the science of levity with us and learn how to wield wit to unlock creativity, boost resilience, and forge stronger bonds. It’s time to take humor seriously—because life’s too short for resting boss face. Get your dose of humor insights and inspiration straight to your inbox. Stay updated with the latest tips and tools to bring more joy to your personal and professional life.

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